Device Usage Sharing (Opportunity Overview)
Device usage sharing involves willingly sharing data on how you use your computer, smartphone, tablet, or other device(s). As a participant, the data you're asked to share could include the apps you use, websites you visit, ads you see online, or similar. Researchers and marketers typically use this data (in an aggregate, non-personally identifying form) to better understand user behavior, trends, and/or the overall relationship between humans and their devices.
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Platforms With Device Usage Sharing Opportunities
Pogo is a mobile rewards app where members can earn cashback on their purchases, automatically find savings, monetize their data, and more. Founded in 2020, the platform is based in New York and has raised over $10M in venture funding.
The MSR app is a mobile rewards platform where members can earn money by taking surveys, sharing data, referring friends, and more. Founded in 2020, the platform is owned by Measure Protocol Limited, a company in the UK that's focused on helping consumers take ownership of their data.
BrandBee (formerly Mobile Performance Meter) is a mobile rewards platform where members can earn money by sharing their device usage data, taking surveys, and shopping for cash back. Founded in 2013 by Embee Mobile, the platform was recently acquired by Similarweb in 2021.
Reklaim is a mobile rewards app that members can use to monitor, control, and monetize their personal data. Founded in 2018, the company behind the platform is publicly traded and based out of Toronto, Canada.
Meta Viewpoints (previously Facebook Viewpoints) is a mobile rewards platform where participants can earn money by filling out surveys, helping train AI and machine learning technologies, sharing digital data, testing new technologies, and completing other tasks. Created in 2019, the Viewpoints platform is owned and operated by Meta, the company behind Facebook, Instagram, and other well-known products.
Curious Cat is an international rewards app where respondents can earn money by answering surveys, sharing data, and completing other simple market research tasks. Based in the UK, the platform was created in 2017 by On Device Research, a global research business that's delivered over 35 million surveys worldwide.
Tip: Find more platforms with Device Usage Sharing opportunities on our platform discovery tool.
